business organization
For many years, Bruce Zaretsky faced the annual need to generate enough income to keep his business and his staff going through New York's long, cold winters. Here's a look at few of the most successful sidelines he found in his quest to keep the seasonal wolves at bay. As you read this, some of us in upstate New York are already thinking about
Reader Chris Walton asked a great question in response to comments I've made in a couple of recent columns about the value of detailed plans: "Why do we in the pool industry lump sales, design and project assessment into one job description?" In the message surrounding his question, he explained in some detail that his firm, PoolDizine, Inc., of Jacksonville, Fla., takes basic plans and proposals for swimming pools and other watershapes and turns them into complete and extremely detailed sets of construction documents and plan drawings that can be used in generating accurate bids and that also provide detailed specifications for the construction process. To be sure, he has an interest in altering










