The web site for all professionals and consumers who've made or want to make water a part of their lives

 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        December 18, 2019                                                                                                                                                                         www.watershapes.com  

FEATURE ARTICLE
     
A Desert Delight   

Presented with great views, willing clients and a nearly blank slate, Rick Chafey took full advantage of the opportunities the site offered while also providing the homeowners with one-of-a-kind details that captured the essence of their ambitions for a new hilltop home.  [more]
FEATURE ARTICLE

Fountain Assets

This long, narrow fountain was aimed at transforming a building's huge atrium into a relaxing space for its collection of high-stress tenants.  Executing the job took creativity, writes Robert Nonemaker -- but it also required detailed planning and monumental, step-by-step efficiency.  [more]
TRAVELOGUE

Elusive Meaning
 
Visiting the New York Botanical Garden last September, Jim McCloskey found himself in front of the 'Fountain of Life.'  After studying it for a while and doing some research back home, he's still puzzled by the sculpture -- but admires nonetheless what it does to energize the space.    [more]
ESSENTIAL

The Art of Finishing        

No matter the scale or scope of the aquatic or landscape environment, notes master watershaper Anthony Archer Wills, the finishing touches are generally those that matter most.  Here, in an article about a huge project for a lakefront Midwestern estate, he demonstrates the intricate truth of that simple assertion by discussing his approach to completing the work -- and accepting the fact that things will change as the future unfolds.   


This article, originally published in WaterShapes in September 2010, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TECHNICAL BRIEFING

Cutting a Channel

Stream building can be hard work, says Rick Anderson, but it isn't terribly complex or exotic.  All it takes to be successful in creating one that looks 'natural,' he explains, is a good plan, a thorough understanding of the site and a generous dose of thoughtful spontaneity.    [more]
WATERSHAPES WORLD

Prolonging the Thought
 
At the close of every December, Jim McCloskey reviews the previous year's concluding blog to see how he did as a prognosticator.  He found some flawed thinking in his 2019 forecast, he concedes -- then doubles down and reasserts the same basic prediction, this time for 2020.     [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

Aquatic Arts Dept.:  Architects show they're seeing water's full potential in this fascinating set of projects.   [more] 
These folks get it, and the results are often breathtaking. 
 
Nailed It Dept.:  Residential tower designed for Cyprus captures the pure spirit of water, level after level.   [more]
It's both original and ingenious.  Here's hoping they build it!

WATERSHAPES CLASSIC

Designing a New Paradigm (Part 2)                      
Back in 1999, a meeting in Ohio brought together professionals with varied perspectives on how backyard environments come together.  Here's a look at another part of their detailed roundtable discussion.     [more] 
 
THE SHOPPING CART
 
 
Fiber Creations Offers Pool Stars Kits 

Fiber Creations (Phoenix, AZ) assembles Pool Stars Kits to capture the universe in a pool or spa. Designed for use in new construction or in extensive renovations, the system includes a color-changing, twinkling LED light source, fiberoptic cables and termination kits that put fibers flush with a pool's interior surface for safe, trouble-free operation.  For details, click here.
 
Westminster Teak's Double Lounges 
    
Westminster Teak (Live Oak, FL) manufactures the Horizon double-chaise set to bring a timeless look to resorts and spas. Offered along with cushions and side tables, the sets feature minimal moving parts and marine-grade 316L stainless steel backrest supports. They can be used separately or linked as double lounges and are stackable for easy storage. For details, click here.
WPN UPDATE

 
Ready for a 
Strong 2020? 
 
These days, the Internet is the information resource of choice for those looking for goods and services.  But it's tough for an individual business to capture eyes amid the bewildering array of options facing consumers as they try to find ways to make water part of their home or working lives

That's why we started the WaterShapes Professional Network -- a place consumers are using to get basic information about pool. pond and fountain designers and builders before they start making direct phone calls to arrange for site visits and bids.  It's a new way of making initial contacts and getting in the game.
 
The Network is working just the way we'd hoped:  Time to click aboard?

 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        December 4, 2019                                                                                                                                                                           www.watershapes.com  

FEATURE ARTICLE
     
The Best Remedy   

Called in to clean up a mess made by another pool contractor, Grant Smith found that the problems were worse than met the eye.  But he still managed to save the day, pulling together a lovely pool, spa and deck that aligned closely with the client's original desires.   [more]
POND INSIGHTS

Hard-Won Wisdom

In his career as a pond designer and installer, Dave Garton has used his acquaintance with nature to inspire and refine his efforts.  Here, in a new occasional series, he shares what he's learned along the way -- and offers guidance in avoiding an array of all-too-common errors.    [more]
WHAT IS IT?

#36:  Glass-Tile Finish
 
Concluding his run of 'What Is It?' videos after seven eventful years, Mike Farley goes out on a high note with coverage of what he -- and many of his colleagues -- consider to be the ultimate interior finish for clients who are obsessed with having nothing less than the best.   [more]
ESSENTIAL

Heritage Trails        

The restoration of historic watershapes can be both exciting and satisfying, says engineer and commercial pool specialist William N. Rowley.  But, he adds quickly, it can also be incredibly challenging as well, raising a host of issues few watershapers ever confront in their careers.  To highlight these considerations, he discusses three California properties he's recently helped rejuvenate, defining what it took to restore them to their former glory. 


This article, originally published in WaterShapes in June 2009, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TRAVELOGUE

The Weight of History

Working on a grand fountain in the royal Garden of Versailles was an amazing challenge, writes David L'Heureux -- and now his team's care, professionalism and determination to perform at the highest level are on display the next time your travels take you to France.    [more]
WATERSHAPES WORLD

Fast and Glorious

The news about the acquisition of WaterShapes.com and its associated assets by Watershape University is a big part of Jim McCloskey's ongoing reality these days.  And it's a step he welcomes, he says, because of the caliber and character of his new professional associates.    [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

Spectacular Beauty Dept.:  Award-winning project draws attention to the value of great landscape design.   [more] 
This may be the most gorgeous manmade garden -- ever. 
 
Crowd Abatement Dept.:  Officials in Rome are imposing broad, new restrictions to protect Trevi Fountain.   [more]
Sadly, barriers are on the way to keep visitors at a distance.

WATERSHAPES CLASSIC

Designing a New Paradigm (Part 1)                      
20 years ago, five education-oriented watershapers representing both the pool and landscape trades sat down to share their views on an emerging 'philosophy of design.'  Here's one key part of their discussion.     [more] 
 
THE SHOPPING CART
 
 
CMP Introduces Line of Copper Scuppers 

CMP (Newnan, GA) now offers copper scuppers in a range of styles and configurations for use in pools, spas, water walls and other waterfeatures. Designed to provide bubbling, lively streams of water, the units have angled baffles that create glass-like sheeting effects. Each unit develops its own brown, blue or green patina, so every installation is unique. For details, click here.
 
S.R. Smith Offers Commercial-Grade Lounges 
    
S.R. Smith (Canby, OR) manufactures the Destination Lounger. Designed for light weight and durability, the heavy-duty lounges are easy to place and move around in hospitality and commercial-pool facilities in water up to 12 inches deep. The units come in a range of fade-resistant colors and are easy to drain, remove and store when not in use. For details, click here.
WPN UPDATE

 
Putting Your 
Projects to Work 
 
Watershapers have a distinctive ability to produce spectacular work -- but oftentimes real difficulty when it comes to calling their skills and talents to the attention of homeowners and others who are interested in making water part of their daily lives. 

That's where the WaterShapes Professional Network comes in:  By building a collective web presence in which dozens and, ultimately,  hundreds of sites participate as an interlinked colossus, it involves watershapers in a group entity large enough that the search engines can't overlook it.  So if it's a strong (or stronger) web presence you're after, check it out.
 
The Network is working just the way we'd hoped:  Time to click aboard?

 
 
 
 
 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        November 20, 2019                                                                                                                                                                         www.watershapes.com  

FEATURE ARTICLE
     
Specific Efficiency   

Designing watershapes in locations where electricity and water are scarce and expensive has taught Shane LeBlanc the value, wherever he's working, of focusing on conservation.  A case in point is this project -- one in which the client started out as an efficiency skeptic.   [more]
FEATURE ARTICLE

Safely Elegant

The interview with Alison TerryDave Penton and Jimmy Reed that began in our last edition concludes here with their discussion of an amazing spa and the high-wire act they performed to complete it while finishing the renovation of what was once an oddly inadequate backyard.    [more]
TRAVELOGUE

An Unexpected Treat
 
Rising up to a prominence on a walk through New York's Central Park, Jim McCloskey looked left and was startled by the composition he saw unfolding before him.  It's a gem amid Frederick Law Olmstead's masterpiece -- and features a cool story about a pioneering artist's role.   [more]
ESSENTIAL

Spanning Space and Time        

The art and craft of building wooden bridges has been overtaken through the years, with steel and reinforced-concrete structures almost entirely supplanting them for the past 100 years or so.  But designer/builder Dan Moosman has bucked the modern trend, providing his clients with Craftsman-style wooden bridges that now grace landscapes across the country and make strong aesthetic statements wherever they're placed.  


This article, originally published in WaterShapes in January 2006, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TECHNICAL BRIEFING

Where Streams Live

Designing and building a big stream is no small task, with the scale of these projects and high client expectations ratcheting up the stakes.  To sort it all out, Rick Anderson approaches his wandering-water projects by keeping a great resource uppermost in mind..    [more]
WATERSHAPES WORLD

Changing Times

It's not often that Jim McCloskey is overcome by joy, but there's nothing he's ever experienced quite like the elation he feels in transferring the assets of WaterShapes.com to the folks behind Watershape University.  If only they'd included an 's' in the most important word . . .    [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

Home-Saving Dept.:  Los Angeles firefighter says a pool-pumping system gives homeowners a major edge.  [more] 
It's an approach we've advocated for years in areas at risk. 
 
Ready-Refill Dept.:  Architectural Digest surveys the world's most beautiful ocean-fed swimming pools.   [more]
Many are spectacular, but some do look a bit bone-chilling. 


WATERSHAPES CLASSIC

Pools of Light                      

As a lighting designer, Mike Gambino came out strongly in November 2009 with his thoughts on the power of a particular combination of design elements to create visually spectacular projects.     [more] 
 
THE SHOPPING CART
 
 
Bobé Launches Series of Water/Fire Bowls 

Bobé Water & Fire (Phoenix, AZ) now offers the Builder Series, which combines water and fire in cost-efficient single-bowl designs. Available in various sizes and material options and in custom formats, the units are available in copper, stainless steel or hammered copper as well as in powder-coated versions in slate, walnut, terra or midnight. For details, click here.
 
Spray Feature for Splash Pads from Water Odyssey 
    
Water Odyssey (San Marcos, TX) has released Mushroom Maze, a spray feature for splash pads that emits a crystal clear sheet of water spanning four to eight feet - a dome large enough for children to play inside. The stainless steel unit is three feet tall and has low-profile, rounded flanges that are easy on the feet and reduce toe-stubbing. For details, click here.
WPN UPDATE

 
Moving 
Things Along
When homeowners or facility managers start looking for watershapers to help them realize their ambitions and dreams, where do they start?   Some are lucky enough to have business contacts or friends who can refer them to reliable professionals.  But these days, many start their searching on the Internet -- a great but indiscriminate resource filled with blind alleys, dead ends and sometimes unreliable information.

That's where the WaterShapes Professional Network comes in:   By offering a credible, unified web presence in which numerous watershapers are able to convey uniformly formatted, comparable information in an easily navigated template, WPN gives consumers initial access to the marketplace in an easygoing environment that guides them comfortably and confidently through the earliest stages of a significant purchase decision.
 
The Network is working just the way we'd hoped:  Time to click aboard?

 
 
 
 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        November 6, 2019                                                                                                                                                                          www.watershapes.com  

FEATURE ARTICLE
     
The Magic Carpet   

Brought in on what was originally a simple resurfacing job, Jimmy ReedAlison Terry and Dave Penton ended up completely reworking this backyard.  In Part 1, we look at what it took to convert a sad, old pool into a vibrant, highly textured work of art fully suited to a great setting.   [more]
FEATURE ARTICLE

Creative Linkage

Faced with a blank slate and a design-oriented, home-builder client, Juliet Wood listened closely and created just the sort of backyard fun zone the homeowner wanted for active children -- not to mention a place to entertain friends, work with clients and find herself some relaxation.   [more]
WHAT IS IT?

#35:  Diving Platform
 
For a whole range of reasons, says Mike Farley, he's never been much inclined to include diving boards in his designs.  This is why, as he discusses in a brief video, he guides his plunge-hankering clients toward an array of safe, fun and -- most important -- visually unobtrusive alternatives.   [more]
ESSENTIAL

Building toward Clarity        

Having begun his career decades ago as a residential pool/spa service technician on Long Island, N.Y., watershaper Steve Kenny has a profound appreciation of superior water quality -- one he developed, he says, despite a near vacuum when it came to high-caliber industry education on the subject.  Today, this self-taught expert applies what he's learned in building pools that combine unusual hydraulic designs with sophisticated water treatments.   


This article, originally published in WaterShapes in May 2011, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TRAVELOGUE

A New Oasis

The Sierra Vista Aquatic Center is a dream come true for a remote desert town 50 miles south of Tucson, Ariz.  Well worth a side trip, the facility includes a unusual competition/ wave pool and other active-use features described in detail here by William Rowley and Scott Mackey.    [more]
WATERSHAPES WORLD

Seats at the Table

A pair of articles featured in this edition of the WaterShapes newsletter prompted Jim McCloskey to think about collaboration -- and how much progress watershaping professionals have made in the realms of design and project development through the past 20 years.   [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

Nordic Vertigo Dept.:  Architect's proposal for a hotel in Norway suspends a pool 2,000 feet up on a cliff.  [more] 
It's the perfect nine-room spot for adrenaline-rush addicts. 
 
Feline Surveillance Dept.:  Video records kitty-on-kitty pranking at the edge of a family's swimming pool.    [more]
Scroll down to see a cat acting a lot like a teen-aged boy. 

WATERSHAPES CLASSIC

Feeling Right at Home                      

Hitting the road can be a good thing, observed Stephanie Rose in her Natural Companions column from 15 years ago this month.  Here's a look at why she sees so much value in fresh perspectives.    [more] 
 
THE SHOPPING CART
 
 
Hayward Introduces the AquaVac 6 Series 
 
Hayward Pool Products (Elizabeth, NJ) has launched the AquaVac 6 Series of robotic pool cleaners. The units have WiFi operability as well as six variable-speed-driven rollers with adaptive traction to offer wall-to-wall cleaning on any pool surface; a system designed to provide constant suction; and a quick-release debris canister for easy cleanup. For details, click here.
 
Trex Offers Pergola/Shade Structure 
    
Trex Pergola (Fredericksburg, VA) manufactures a pergola with a retractable canopy system that provides customizable shelter from the sun. The aluminum-reinforced-vinyl pergolas will not rot, warp, split or fade and come in 20 standard sizes as well as custom designs; lighting, heaters and curtains can be added to perfect the outdoor-living experience. For details, click here.
WPN UPDATE

Settling into 
the Process

These days, the Internet is the information resource of choice for those looking for goods and services. But it's tough for an individual business to capture attention and interest amid the bewildering array of options facing consumers as they try to find ways to make water part of their home or working lives.
 
That's why we started the WaterShapes Professional Network -- a place consumers are using to get basic information about pool. pond and fountain designers and builders before they start making direct phone calls to arrange for site visits and bids. It's a new way of making initial contacts and getting in the game.
 
The Network is working just the way we'd hoped:  Time to click aboard?

 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        October 23, 2019                                                                                                                                                                             www.watershapes.com  

FEATURE ARTICLE
     
Entertaining Possibilities   

If there's one thing he's learned in completing projects for clients who can afford whatever they want, it's that planning is the key.  But before that, notes Ryan Hughes, he needs a design that makes sense, suits the site and gives him every opportunity to pursue both fun and beauty.   [more]
DESIGN DYNAMICS

Shaping an Environment

Wrapping up a four-part series with a look at a project he's been covering detail by detail, Kurt Kraisinger pulls it all together by unveiling the completed poolscape -- and offering some concluding observations on working with clients while keeping an eye on design integrity.    [more]
TRAVELOGUE

Communing with Roberto
 
Unable to resist, Jim McCloskey traveled across the country last month to see the New York Botanical Garden's exhibition on the art of Roberto Burle Marx just a few days before it closed.  It was a revelation, he says, and gave him an even deeper respect for the artist and the man.   [more]
ESSENTIAL

Bent to Last        

Locked in the middle of walls and floors in everything from tiny fountains to gigantic commercial swimming complexes, a proper cage made up of steel reinforcing bars is the hidden strength that allows a concrete vessel to hold its form, come what may.  Here, veteran steel contractor Larry Long takes a look at this key shell-shaping material, explaining what it takes to set up structures that will last a lifetime -- and beyond.



This article, originally published in WaterShapes in March 2000, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TECHNICAL BRIEFING

Soothing Sounds

Evoking strong images, emotions and associations, the sound water makes in moving through a landscape adds a powerful aesthetic component to even the simplest of designs.  That's why Rick Anderson recommends paying attention to the 'aural factor' -- right from the start.   [more]
WATERSHAPES WORLD

'Big Easy' Bound

With the New Orleans pool show fast approaching, Jim McCloskey is ready to learn all he can about what's happening on a number of important fronts -- at Genesis in particular, but also at the Pool & Hot Tub Alliance and with a whole flock of acquaintances new and old.   [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

Spread the Word Dept.:  An article from U.S. Masters Swimming defines the many benefits of swimming.  [more] 
Seems like the perfect message to share with prospects. 
 
Aquatic Excess Dept.:  Video report covers four huge U.S. estates that have their own backyard waterparks.    [more]
Not to my taste, but I know lots of kids who'd love them all. 

WATERSHAPES CLASSIC

The Power in Partnering                      

On watershaping projects, even minor conflicts or disputes can lead to courtroom battles.  Back in 1999, Curt Straub defined a way to avoid these lose/lose scenarios through a simple up-front agreement.   [more] 
 
THE SHOPPING CART
 
 
Deckorators' Voyage Composite Decking 
 
Deckorators (Prairie du Chien, WI) has launched Voyage, a line of vertical-grain, simulated-wood deck boards designed with textured embossing for enhanced traction. Available in four colors -- Sierra, Tundra, Costa or Mesa -- the strong, lightweight base material has a fiber-like structure similar to wood but experiences no thermal expansion/ contraction. For details, click here.
 
White/Gray Fountains from Blue Thumb 
    
Blue Thumb (Saginaw, MI) offers white-and-gray stone fountain kits. The three-column assemblies come in 18-, 24- and 30-inch heights, all 8-1/2 inches square and smooth on four sides. The kits include 48-inch fountain basins, 1,495 gallon-per-hour mag-drive pumps, flow-control valves, plumbing, tubing and polished black pebbles for the basins. For details, click here.


WPN UPDATE

Settling into 
the Process
 

If there's one thing we've all learned in the past 30-odd years, it's that the decision to purchase a watershape of any kind is a process that takes years from initial idea to installation.  

That's why a web forum like the WaterShapes Professional Network is so important:  It gives homeowners and other decision-makers an easy, anonymous way to gather information and, eventually, reach out to make contact with professionals whose work they admire.   Check it out -- and get ready for your future!
 
The Network is working just the way we'd hoped:  Time to click aboard?

 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        October 9, 2019                                                                                                                                                                              www.watershapes.com  

FEATURE ARTICLE
     
Committed to Balance   

It's tough to develop a landscape design that satisfies the social needs of a family while also meeting the practical needs of a thriving home-based business, writes Colleen Holmes.  Ever consider what's involved in setting up a parking lot so it also serves as an off-hours retreat?   [more]
FEATURE ARTICLE

Grand Solutions

Now familiar with the unusual realities of the huge fountain-renovation project they'd undertaken, J. Wickham Zimmerman and Chris Roy had to figure out how to proceed despite difficult access, limited pipe penetrations and, of course, super-high civic expectations.  [more]
FEATURE ARTICLE

Lighting by Design
 
To watershape designers and landscape professionals who see lighting as uncharted territory, Bruce Dennis offers simple encouragement:  Apply what you already know about artfully organizing spaces and working with contrasts and textures and you already have a big head start.  [more]
ESSENTIAL

An Elegant Edge        

Peter Cattano has built a distinguished watershaping career by creating quality swimming pools in many of the Northeast's most beautiful settings.  Here, he profiles a project he counts among his firm's finest achievements:  a vanishing-edge pool in a spectacular woodland setting -- and the product of an artful collaboration among the clients, Cattano's staff at Paco Pools and the talented landscape architects at Schlick Design Group.   


This article, originally published in WaterShapes in March 2004, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TRAVELOGUE

Good Medicine

The watershapes that literally embrace this hospital in Ogden, Utah, are crucial to the success of the facility's self-consciously relaxing, curative environment, says Derk Hebdon.  Its 65-foot water plume and soothing, 170-foot-wide waterfall are worthy of a non-medical visit.   [more]
WATERSHAPES WORLD

When It Rains

The news from Skip Phillips about his separation from Genesis prompts Jim McCloskey to take another look at where we've been while pondering upcoming possibilities for an industry that needs good technical training and professional education, now more than ever.     [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

Pretty Amazing Dept.:  Ballet dancer dives into a pool, performs as long as she can hold her breath.   [more] 
She's great, but I wonder what the lap-swimmer thought? 
 
Aquatic Fantasy Dept.:  Artist uses hand-painted tiles to connect a round pool with a vivid splash zone.   [more]
Called 'Gateway,' it asks you to explore a cosmic amoeba.   

WATERSHAPES CLASSIC

It's Easier Being Green                      

In his October 2009 Aqua Culture column, Brian Van Bower came down resolutely in favor of what was then an emerging movement -- and here's another look at why he felt a need to speak up about it.   [more] 
 
THE SHOPPING CART
 
 
Hayward Offers VGB-Compliant Outlets 
 
Hayward Pool Products (Elizabeth, NJ) manufactures the WG Series of VGB-compliant square drain covers for residential and commercial pool applications. Available in a wide range of sizes and flow designs and designed for use on concrete pools for new construction or renovations, the low-velocity units limit flow to 1.5 feet per second. For details, click here.
 
Belgard Offers Stone Fireplace Kits
    
Belgard (Atlanta, GA) assembles linear fireplace kits made with Weston Stone. Designed for a clean, sculpted look, the 40-inch-tall units are just over eight feet wide and three feet deep and come with step-by-step installation guides, natural-gas-burning pans/burners (with a propane option), all required stone components and a special adhesive. For details, click here.


WPN UPDATE

Getting a 
Jump on 2020
 

Many watershapers have, through the years, invested heavily in building their own beautiful web sites, then wondered why prospective clients haven't been beating paths to their doors. The hold-up? It's a simple fact that building a strong web presence as a stand-alone site is a daunting challenge -- and that's precisely why we started the WaterShapes Professional Network.

By building a collective presence in which dozens and, eventually, hundreds of sites participate as an interlinked colossus, WPN becomes a group entity the search engines can't overlook. So if it's a strong (or stronger) web presence you're after, check it out.
 
The Network is working just the way we'd hoped:  Time to click aboard?

 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        September 18, 2019                                                                                                                                                                        www.watershapes.com  

FEATURE ARTICLE
     
Grand Expectations   

Approaching the renovation of an historic fountain set over an existing, untouchable structure is daunting enough.  But it gets tougher, write J. Wickham Zimmerman and Chris Roy, when the original documentation is sketchy and you have no choice but to figure out how to proceed.   [more]
FEATURE ARTICLE

Backyard Detailing

Poolside waterfeatures are awesome, says Bruce Riley, filling an area with sound and controlling key views into and out of the yard and around the water.  Here's a look at ways to assess what clients need from these details -- and address a few issues they might not anticipate.   [more]
TRAVELOGUE

Fun on the Road
When he heard stories about a friend's fun- and fountain-oriented family vacation, Jim McCloskey was pleased to recall the role he'd played in shaping the trip and making it special for everyone as they balanced her desire to see great watershapes with their passion for thrill rides.   [more]
ESSENTIAL

Powerful Grounds        

It's often said that what you don't know can hurt you -- and that's seldom truer than when the unknown in question has to do with the soil and geologic conditions that underlie watershapes.  On hillsides in particular but even on certain flatlands, say prominent engineering geologists Larry Parmelee and Larry Schick, accommodating the forces at work beneath the surface is critical for professionals working to maximize the integrity and longevity of their installations. 


This article, originally published in WaterShapes in June 1999, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TECHNICAL BRIEFING

Material Standards

Lighting design is all about beauty and making spaces come alive when the sun goes down.  But Mike Gambino knows that the product choices made in creating these effects are just as important as any he might make in positioning fixtures around a client's backyard.    [more]
WATERSHAPES WORLD

Product Evolution

A flurry of activity in and around the Genesis organization has Jim McCloskey's full attention these days.  Here's his early take on what he's observed and the nature of what's being accomplished -- as well as some thoughts on what it all might mean for the future of watershaping.    [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

School Daze Dept.:  French artist knocks over a school bus, turns it into an attractive little swimming pool.   [more] 
It's an oddly ironic combination of vandalism and great fun. 
 
School's Back Dept.:  Boy demonstrates killer sword skills, brings an early and abrupt end to his summer.  [more]
Will his folks see swim-free living as enough punishment?   

WATERSHAPES CLASSIC

Learning by Doing                      

Don't get him started:  The lack of plant literacy, wrote Bruce Zaretsky in his On the Level column for September 2009, is a major deficit among professionals in a key segment of a supposedly 'green' industry.   [more] 
 
THE SHOPPING CART
 
White/Gray Fountains from Blue Thumb 

Blue Thumb (Saginaw, MI) offers white-and-gray stone fountain kits. The three-column assemblies come in 18-, 24- and 30-inch heights, all 8-1/2 inches square and smooth on four sides. The kits include 48-inch fountain basins, 1,495 gallon-per-hour mag-drive pumps, flow-control valves, plumbing, tubing and polished black pebbles for the basins.  For details, click here.
 
Tile-Top Barstools from Meridian Tile
    
Meridian Tile (Phoenix, AZ) assembles modular barstool tops for in-pool applications. Pressed from porcelain and glazed, the long-lasting units speed the installation process and come in a variety of colors and decorative patterns. Custom designs and logos are available as options, backed up by a glaze lab that formulates and tests for accurate coloration. For details, click here.
WPN UPDATE

Making a Splash
in the Marketplace 

If you design and/or build pools, spas, fountains, ponds, streams, waterfalls or other forms of contained, controlled water, you have a proven ability to create projects of great beauty. But how do you spread the word about your skills and talents to those who might want you to help them make water part of their daily lives? 

The WaterShapes Professional Network can help you there. We've built a web site where dozens of designers and builders of watershapes of all types participate as an Internet collective -- a grouped entity large enough and interrelated in ways that make search engines treat all participants with respect. So if it's a strong (or even just a stronger) web presence you're after, please do take a look and get involved.
 
The Network is working just the way we'd hoped:  Time to click aboard?

 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        September 4, 2019                                                                                                                                                                          www.watershapes.com  

FEATURE ARTICLE
     
Modern Mystique   

It was a fairly straightforward consultation that became much more than that, writes Paolo Benedetti.  He made a few practical suggestions and set the overflow system and equipment vault up for peak performance -- then pitched in to aid the architect in a quest for visual perfection.   [more]
FEATURE ARTICLE

Subtle Precipitation

When the opportunity to try something new came his way, Scott Cohen stepped up to provide this challenging backyard with a pool, a big spa, a new outdoor kitchen -- and an ingenious water-wall system that did more to benefit his clients than he ever could have imagined.   [more]
FEATURE ARTICLE

A Basement's Bounty
Historic restorations are typically difficult work.  But as Rick Randazzo discovered 40 feet below the streets of New York in the old Woolworth Building, sometimes the frustrations and irritations of working with a landmark evaporate and the work becomes both fascinating and gratifying.   [more]

ESSENTIAL

Spritied Waters        

On a busy corner in downtown Palm Springs, Calif., stands an unusual sculpture that artfully moves water through the hot desert air.  The work of New York sculptor David Curt Morris, 'The Rainmaker' was commissioned by community leaders who hoped the fountain would become a landmark celebrating the life-giving power of water in the driest of climates while providing passersby with a place to cool off, relax and play.  


This article, originally published in WaterShapes in September 2001, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TRAVELOGUE

All Aboard!

When Denver decided to revive a historic downtown neighborhood by bringing its old train station back to life, Karen Van Heukelem and her colleagues pitched in on several levels -- then crowned their efforts with a dazzling interactive waterfeature you should plan to visit.  [more] 
WATERSHAPES WORLD

Lessons in Trust

Reflecting on a difficult decision that came up at the outset of his recent home-remodeling project, Jim McCloskey  conveys a tangle of observations about the way things have gone -- and corrals a thought-provoking lesson or two about the nature and evolution of trust along the way.   [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

Great Concept Dept.:  Sixty-story hotel planned for Dubai to include hundreds of personal pools and hot tubs. [more] 
The soaking will be familiar, but the views will be dazzling. 
 
Strange Concept Dept.:  Two guys obsessed with putting hot tubs on wheels graduate to a Cadillac DeVille.  [more] 
At best, a sloshing good time. At worst, a sloshing bad one.   

WATERSHAPES CLASSIC

Setting Egos Aside                      

Ego helps keep us going, concedes Brian Van Bower in his Aqua Culture column from September 2009.  But as he observed, it it can get very much in the way when it comes to projects of a certain kind.    [more] 
 
THE SHOPPING CART
 
RB Pool & Spa Offers Construction Software 

RB Pool & Spa (Monroeville, PA) has fully integrated job-costing and job-progress management into a software package that already includes customer-relationships management, lead management, inventory, scheduling, proposals, contracts, purchase orders, bookkeeping and more. User-defined fields allow for customizing each line item. For details, click here.
  
Bobé Offers Metallic Box Scuppers
    
Bobé Fire & Water (Phoenix, AZ) makes box scuppers for applications with swimming pools, spas and other waterfeatures. Made with copper or stainless steel and available in seven textures and powder-coated finishes, the units feature flow rates of 15 gallons per minute and have fully welded seams, 1-1/2-inch female inlets and grounding lugs. For details, click here.
WPN UPDATE

 
Getting a Foot
in the Door 

These days, the Internet is the information resource of choice for those looking for goods and services.  But it's tough for an individual business to capture attention and interest amid the bewildering array of options facing consumers as they try to find ways to make water part of their home or working lives.

That's why we started the WaterShapes Professional Network -- a place consumers are using to get basic information about pool, pond and fountain designers and builders before they start making direct phone calls to arrange for site visits and bids.  It's a new way of making initial contacts and getting in the game. 
 
The Network is working just the way we'd hoped:  Time to click aboard?
 
 
 
 
 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        August 21, 2019                                                                                                                                                                      www.watershapes.com  

FEATURE ARTICLE
     
Stepping In   

Asked to work on a spa after a general contractor had started its construction using an ill-advised approach, Grant Smith moved forward knowing there'd be conflicts on site -- but confident that the clients had his back as he worked to rescue a key feature of their remodeling project.    [more]
FEATURE ARTICLE

In the Cards

Of all the promotional tools Dave Garton has deployed to support his watershaping business through the years, nothing has been more effective than his business cards.  Why so?  As as he reports here, It's because there's more to them than the usual bits of contact information.   [more]
TRAVELOGUE

Striking a Chord
Four acres of rocks, plants and water assembled by David Slawson serves as the centerpiece for Garvan Woodland Gardens.  It all sprang from his sensitivity to the site, the client's desires and, as you'll see when next you visit Hot Springs, Ark., the wonders of indigenous materials.  [more]

ESSENTIAL

Invitations to Play        

First created for use in the supercharged, hyperactive environments of aquatic theme parks, interactive waterplay systems now offer the designer of public and semi-public spaces an arsenal of fun-inducing features.  They work in just about any setting, says Pam Pasotti of manufacturer SCS Interactive -- anywhere you think people might take up the invitation to get wet in the name of pure, unadulterated fun.                        

This article, originally published in WaterShapes in September 2001, has been digitized for all readers.  Click here to see the full text and enlarge the images to study the craftsmanship in detail.

TECHNICAL BRIEFING

Pools of Light

It's a perfect partnership, writes Mike Gambino. On its own, landscape lighting transforms spaces and makes them safe for use at night.  But the real magic starts when water is present, reflections take shape and illuminated greenery accentuates the beauty found at the water's edge.  [more] 
WATERSHAPES WORLD

Soul Searching

Conversations with neighbors and real-estate agents in a mature residential market have led Jim McCloskey to become concerned about an unusual predicament facing the Watershaping Industry -- and about WaterShapes' role in fostering part of it through the years.   [more]
WE BROWSE SO YOU DON'T HAVE TO . . .

Way Too Cute Dept.:  Video captures a dog being the most persistent lifeguard a baby could possibly meet.   [more] 
The kid was safe, but not safe enough to satisfy this pooch. 
 
Drop-Dead Gorgeous Dept.:  Conde Nast Travelerhighlights ten hotel pools of jaw-dropping beauty.  [more] 
From Switzerland to Vietnam, it's bag-packing inspiration.   

WATERSHAPES CLASSIC

Giving to Receive                      

Back in 2009, Brian Van Bower devoted his Aqua Culture column to a simple gesture that is almost guaranteed to produce positive client responses -- not to mention strong, enthusiastic referrals.  [more] 
 
THE SHOPPING CART
Aqua Ultraviolet Offers Viper UV Sterilizers 

Aqua Ultraviolet (Temecula, CA) makes Viper UV sterilizers for chemical-free water disinfection of commercial or residential ponds, aquariums and waterfeatures.  Reliable, cost-effective and environmentally friendly, the compact units come in three models in both plastic and stainless steel for systems ranging from 14,000 to 90,000 gallons. For details, click here.
  
Universal Launches Radiant Fusion Finishes
    
Universal White Cement (Glendale, AZ) offers Radiant Fusion, a pool-finish blend that uses micro-pebbles enhanced with iridescent Pebble Radiance glass crystals and abalone shell to create vibrant water hues and ultra-smooth surfaces. Pre-blended to ensure strength and durability, the mixes include pozzolan-enhanced cement in each formulation. For details, click here.
WPN UPDATE

Helping Consumers 
to Get Started 


When homeowners or facility managers start looking for watershapers to help them realize their ambitions and dreams, where do they start?  Some are fortunate enough to have business contacts or friends who can refer them to reliable professionals.  But these days, many start their searching on the Internet -- a great but indiscriminate resource filled with blind alleys, dead ends and sometimes unreliable information.

That's where the WaterShapes Professional Network comes in:  By offering a credible, unified web presence in which numerous watershapers are able to convey uniformly formatted, comparable information in an easily navigated template, WPN gives consumers initial access to the marketplace in an easygoing environment that guides them comfortably and confidently through the earliest stages of a significant purchasing decision.

The Network is working just the way we'd hoped:  Time to click aboard?
 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        August 7, 2019                                                                                                                                                                               www.watershapes.com  
FEATURE ARTICLE
The Gradual Renovation

It was a most unusual remodeling project, notes Carla Sovernigo.  Partly it had to do with its scale and complexity, but mostly it was because it took three full years to finalize the design and then another whole year to align every last detail with the clients' highly refined ambitions.    [more]

WHAT IS IT?

#34:  Synthetic Grass

Beyond all of the improvements the product has seen in recent years with respect to quality and appearance, Mike Farley notes in this brief video on the subject that there are other reasons he's choosing artificial turf for more and more of his clients in a widening array of projects.   [more] 

DESIGN DYNAMICS

From Idea to Action  
Ushering a full-featured backyard design through to final form can be complicated, observes Kurt Kraisinger.  That's why, as he writes in the third article in this four-part series, he guides his clients through an interactive process he credits with smoothing the pathway to success.    [more] 

ESSENTIAL

Timeless Impressions 

Most people know Maya Lin for her bold design of the Vietnam Veterans Memorial in Washington.  But watershapers in particular should become familiar with a range of her other works as well:  For nearly 15 years, reports William Hobbs, his company has been involved in producing intricate water effects for the famous artist, whose works draw fascinating connections between observers and the mysteries of time and nature.

This article, originally published in WaterShapes in November 2002, has been digitized for all readers.  Click here to see the full text and enlarge the images to study them in detail.
 

TRAVELOGUE

Celebrating a Legend
It's a brief exhibition that should be permanent, says Jim McCloskey in reference to a New York event all about the career and genius of Roberto Burle Marx.  It closes on September  29 -- so pack your bags and head for the Big Apple while there's time:  What an opportunity!   [more]

WATERSHAPES WORLD

Back in Action
 
Soothing daily aches and pains has been Jim McCloskey's most ardent pursuit for the past five weeks -- more than enough time to renew his esteem for the value of a good soak in hot, bubbling water and think about making it a greater part of his health-maintenance routines.    [more]
WE BROWSE SO YOU DON'T HAVE TO . . .


Artistic Impulse Dept., Part I:   Vogue magazine surveys a stunning set of pools decorated by fine artists.    
The one by Picasso is my favorite, but they're all pretty cool.
 
Artistic Impulse Dept., Part II:  Falling drops of water paint a lattice of ripples across a large, black surface.    [more]
The guy may have a dark vision, but the result is gorgeous.

WATERSHAPES CLASSIC
 
The Designer's Environment
      
Back in August 2004, David Tisherman devoted one of the most passionate of all his Details column to taking us all on a tour of a special space that facilitates his work as a watershape designer.      [more] 
THE SHOPPING CART
 
S.R. Smith (Canby, OR) has introduced Mod-Lite, a modular LED pool/spa fixture that operates without a direct connection to its power source. Designed for flexibility, convenience and safety, the lights come in two styles that screw into a base that wirelessly supplies power to the LED, thereby simplifying installation, service and winterizing. For details, click here.  
 

David Harber Ltd. (Aston Upthorpe, Oxfordshire, England) offers Chalice, a mirror-polished, stainless steel fountain bowl. Water clings to the outer surface, creating the illusion of a hemisphere slowly revolving on its axis. Available in four diameters from 30 to 60 inches, the bowls can be stacked as a waterfeature and illuminated for nighttime use. For details, click here.  
WPN UPDATE


Want in on
the Game?
 
 
These days, the Internet is the information resource of choice for consumers chasing a huge array of goods and services. But it's tough for an individual business to capture eyes amid the bewildering quantity of options facing these prospects as they try to find ways to make something like water part of their home or working lives.

That's why we started the WaterShapes Professional Network -- a place consumers are using to get basic information about pool. pond and fountain designers and builders before they start making direct phone calls to arrange for site visits and bids. It's a new way of making initial contact and getting in the game.
 
 The Networkis working just the way we'd hoped:  Time to click aboard?
 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        July 24, 2019                                                                                                                                                                                  www.watershapes.com  
FEATURE ARTICLE/August 20, 2014
   
Add a Spa, Save a Home

It didn't take long for Paolo Benedetti to notice that his prospective client's house was giving way on a slowly collapsing hill.  Armed with a fresh soils report, he designed a spa and stone deck that halted the slope's creeping -- and eased the homeowner's worries as well.    [more]

VIDEO GALLERY/December 19, 2012

Koi Pond, Revisited

He's often called in to renovate and expand his clients' existing ponds, notes Mike Gannon.  Here's a look at one such project along with some tips on how to accommodate the displaced fish -- in this case, a collection of prized koi -- for the duration of the three-day endeavor.     [more] 

FEATURE ARTICLE/August 5, 2015

Iridescent Perfection  
When the goal is glass-tiled perfection, says Jimmy Reed, there's no substitute for the hard work that goes into ideal surface preparation.  And that's especially true when, as in the case highlighted here, the project involves resurfacing an old, deep pool and its odd set of coves.    [more] 

ESSENTIAL/August 6, 2014

 
Private Paradise, Revisited 

It's not often that a designer gets to return to a past pool project and update it for new owners.  But that was the opportunity Raymond Jungles was offered with this property -- a Mid-Century Modern showplace in the Florida Keys.

 
This article, originally published in the WaterShapes newsletter in 2014, is fully digitized for all readers.  Click here to see the full text and enlarge the images to study them in detail.

TECHNICAL BRIEFING/December 3, 2014

Burying Masterpieces
With watershapes, observes Jim Wilder, the beauty often often runs much more than skin deep.  To illustrate, he discusses twin works of the plumber's art -- with, by his calculation, more than 750 glue joints each -- that he knew would ultimately be hidden within tons of concrete.  [more]

WATERSHAPES WORLD/July 14, 2010

On Water and Being Human
 
For this special edition of WaterShapes highlighting great web-only articles, an on-the-mend Jim McCloskey turns his blog over to Dave Garton, who nearly a decade ago did a fantastic job of defining the value of watershaping as an activity of value to its clients -- and society, too.    [more]
WE BROWSE SO YOU DON'T HAVE TO . . .


Grin and Bear It Dept.:   Intrepid ursines bravely take to the waters in this backyard swimming pool.    
The bears are cool, but the pool design is truly dated.
 
Laps of Luxury Dept., Part 2:  New York developers are using cool indoor pools to close high-ticket deals.   [more]
But can 75-foot lap pools make itsy-bitsy studios palatable?
 

WATERSHAPES CLASSIC/June 10, 2015
 
Doing Our Best, Sustainably
      
On his job sites, wrote Bruce Zaretsky five years back, he's always on the lookout for ways he can be a responsible steward of the planet and has built recycling, local sourcing and much more into his routines.  [more] 
 
THE SHOPPING CART 

CMP Adds High-Flow UV Sterilizer
 
CMP (Newnan, GA) has launched UV-C 50, a high-flow ultraviolet sterilizer designed for easy installation, reliability and simple serviceability on swimming pools containing up to 50,000 gallons. The unit prevents micro-organism growth, breaks down chloramines, reduces chemical use, optimizes water clarity and creates no chemical by-products. For details, click here.
Hydropavers Introduces Permeable Decking
 
Hydropavers (Pickering, Ontario, Canada) manufactures a permeable paving system that transforms deck areas into storm drains by absorbing all the water in a quarter-inch rain event, then allowing additional rainwater to flow through the pavers into a prepared base, filtering out particulates and reducing puddling. Comes in nine colors and five sizes. For details, click here.


WPN UPDATE


Playing the
Long Game
 
For years now, conventional wisdom has told us that the decision to purchase a watershape of any kind is a process that takes several years from initial idea to actual commitment.  
That's why the WaterShapes Professional Network is so important:  It gives homeowners and decision-makers an easy way to begin their research and an anonymous, private means of gathering information before they reach out and make contact with professionals whose work they admire.   Click here to check it out -- and get ready for your future! 
 
The Network is working just the way we'd hoped:  Time to click aboard? 
 
 
 
 
 
 
THE ESSENTIAL E-NEWSLETTER FOR WATERSHAPE DESIGNERS, ENGINEERS AND BUILDERS

        July 10, 2019                                                                                                                                                                                  www.watershapes.com  
FEATURE ARTICLE/October 2008
   
Resounding Renewal

Set in an urban district in Los Angeles, the Echo Park Deep Pool needed help.  Working with the project architect, William N. Rowley engineered and oversaw much of the restoration and left local residents with a facility that enables them to enjoy all the benefits of aquatic recreation.  [more]

FEATURE ARTICLE/June 2009

Beginnings

Water has to come from somewhere in a stream system -- and that, writes Anthony Archer Wills, is where many falter with obviously contrived injection points.  Here, he discusses techniques for making these water sources seem as though they've been shaped by nature itself.  [more] 

FEATURE ARTICLE/October 2002

Splashes of Color  
Of all his projects, says David Tisherman, he can't easily think of another that rivals this one with respect to balance and harmony.  The keys here are color and energy, with one flowing irresistibly from the other in a reinvigorated backyard that was once drab, crowded and uninteresting.  [more] 

ESSENTIAL/April 2005

A Crowning Achievement 

The Crown Fountain in Chicago's Millennium Park is an ingenious fusion of artistic vision and high-tech water effects in which sculptor Juame Plensa' s creative concepts were brought to life by an interdisciplinary team that included  the waterfeature designers at Crystal Fountains.  Here, Larry O'Hearn describes how the firm met the challenge and helped give Chicago's residents a defining landmark in glass, light, water and bright faces.   

This article, originally published in WaterShapes in April 2005, has been digitized for all readers.  Click hereto see the full text and enlarge the images to study them in detail.

TRAVELOGUE/October 1999

Images in Time
From early urban settlements to modern architectural settings, watershapes have played both functional and decorative roles in expressing social values.  Here, Mark Holden follows that historical path beginning in ancient Greece and ending up in modern Las Vegas.    [more]

WATERSHAPES WORLD

A Bumpy Road
 
A recurrence of back spasms resulting from an ill-considered bout with an old metal post has sidelined Jim McCloskey for a couple weeks -- a disruption that will see you treated here to second looks at some amazing articles from the WaterShapes magazine archives.   [more]
WE BROWSE SO YOU DON'T HAVE TO . . .


Laps of Luxury Dept.:   Now just about anyone can swim in the fabulous Neptune Pool at Hearst Castle.    
It'll cost a bundle to get a ticket, but what an experience!
 
Well-Equipped Dept.:  Site previews pool floats coming to stores near you for the 2019 lounging season.   [more]
Some are odd, but I like the avocado with the beach-ball pit.
 
 

WATERSHAPES CLASSIC/September 2003
 
Proportional Response
      
Watershape designs can easily get out of hand, wrote Brian Van Bowerback in September 2003.  But he hoped through this column to persuade watershapers to step back and avoid getting carried away.     [more] 
 
THE SHOPPING CART 

Blue Thumb Offers Pond-less Waterfall Kit
          

Blue Thumb (Saginaw, MI) assembles the Elite X-Large 40" Cascading Falls Kit for pond-less waterfalls. The package includes a spillway box, a vault/reservoir, a rubber liner, a protective underlayment, a pump and all required plumbing and connections. There's also an installation kit as well as a start-up kit to get water conditions under quick control. For details, click here.  
 
GSky Offers Versa Wall XT Plant Systems

GSky Plant Systems (Delray Beach, FL) manufactures Versa Wall XT, a planted-wall system that uses standard one-gallon pots set in durable, UV-resistant, injection-molded trays that deliver water and fertilizer to the plants while holding them in position. The pots can be interchanged easily, allowing for inclusion of customized patterns and blends. For details, click here.


WPN UPDATE


Reaching for 
Tomorrow
 
Many watershapers have, through the years, invested heavily in building their own beautiful web sites, then wondered why prospective clients haven't been beating paths to their doors.  The hold-up?  It's a simple fact that building a strong web presence as a stand-alone site is a tough row to hoe -- and that's precisely why we started the WaterShapes Professional Network.

By building a collective presence in which dozens and, eventually,  hundreds of sites participate as an interlinked colossus, WPN becomes a group entity the search engines can't overlook.  So if it's a strong (or stronger) web presence you're after, check it out. .
 
The Network is working just the way we'd hoped:  Time to click aboard? 
 
 
 
 
 
 
 
 

'ASK THE MASTERS' SHOWCASE

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