Aqwua Culture
Last month, I began a discussion of things that those of us in the watershaping trades can do to improve our collective profile with the public - not to mention enhance our collective self-image. Education, of course, is a huge factor. And so is the level of professional courtesy with which we treat both clients and prospects. But those two points, discussed in detail last time, have less to do with the way we approach the practicalities of our businesses than is the case with another point that bears discussion: that is, project management and how we