Commentaries, Interviews & Profiles
An Interview by Eric Herman Brian Van Bower's 'Aqua Culture' column has appeared in every WaterShapes issue since the magazine's inception and has become an inspirational touchstone for many along the way. Now in his 12th year of writing for WaterShapes, Brian has covered a vast array of topics, all with a unique
In this age of incredible cleverness, we are constantly devising more and better and faster ways to distract and entertain ourselves in an apparent collective effort to stay a step ahead of the vague fears that permeate our lives. As a designer and builder of watershapes, I recognize that many of my clients are seeking
If you’re like me, you look forward to the arrival of every issue of this magazine. As I see it, WaterShapes provides information that helps me become better at what I do. It’s also fun to read, informative and wonderfully affirming in that it shows our industry at its very best. It’s truly an indispensible resource, has been responsible for a good measure of the progress the industry has made in the past 12 years – and, unfortunately, it’s also struggling to make headway in a tough marketplace. Let me say this up front: I’m going to lay it on the line about
Interview by Lenny Giteck Veteran readers of WaterShapes will recognize the name Mike Farley as the author of "Book Notes," the magazine's long-running and highly popular book review column. For the past decade, Mike has brought a world of useful material to
For the past several years, a number of people in the swimming pool industry have debated whether saltwater has a detrimental effect on concrete and, in some cases, on stone decks. As one who has worked extensively with saltwater chlorination systems, I've studied this issue in depth in
Eric Herman has served as the editor of WaterShapes magazine since its inception in 1999. During a career spanning more than 25 years, he has written and edited articles across a broad range of industries, technical subjects and business interests. According to
It's human nature: We often neglect the quality and profound importance of that which fulfills our most basic needs. At a minimum, we expect breathable (if not clean) air, abundant food, warm beds, companionship, clothing and, especially, clean water. We take these and other "commodities" for granted because they come in abundant supply — so when issues arise, they tend to
An Interview by Lenny Giteck Jon Mitovich is president and general manager of Roman Fountains, a designer and manufacturer of fountain-system packages and components based in Albuquerque, N.M. Mitovich has conducted classes and seminars on the fountain business and fountain design to help watershapers understand the origin, history and application of water in architectural environments. He also has
The Harvard Business Review recently published results of an interesting survey: Overall, they said, some 75 percent of those contacted reported diminishing trust in U.S. business managers and their companies; moreover, their faith in educational institutions, product suppliers and government is on the decline as well – but not to quite such an extent. It all seems gloomy and pessimistic, but I couldn’t be surprised by the findings. In fact, I can
A Marketing Pro Surveys the Industry