mass audience

Riding a Wave
'If you've been paying any attention to the media lately,' wrote Brian Van Bower at the start of his Aqua Culture column in WaterShapes' November 2006 edition, 'you may have noticed that watershaping is "in" as a big-time topic for television, books, magazines, newspapers and other forms of mass communication.'   'Never in all my years as part of this industry can I recall a time during which the subject of