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A glance at our portfolio of dozens of golf-course projects dating back to 1990 shows that no two of them are exactly alike - despite the fact that our mission in each case has been exactly the same: It's our goal with every project to leave behind grassy patches that have seemingly been draped across natural terrain that has been there, untouched and untrammeled, since time immemorial. In other words, we've crafted elevation changes, watercourses, plantings and other defining features so carefully that it seems like folks who enjoy chasing little white, dimpled
We've participated in the construction of lots of great golf courses through the years, but this one was something special. It started for us at Pinnacle Design (Palm Desert, Calif.) with a call from one of the world's top golf-course architects, Ted Robinson, Jr., who let us know that we had to rush to prepare a presentation for a client in South Korea. As he explained the situation, if we couldn't win over the chairman of the conglomerate that was building the 27-hole course, the job would go to
If you ask a roomful of watershapers about the toughest of the basic business challenges they face, there's little doubt in my mind that a large percentage of them would say that finding, hiring and keeping good employees is near the top of the list. That always-tough task is complicated by the fact that the vast majority of watershapers need to rely on others to get a project done. Yes, there are a few of you out there who work entirely on your own with the aid of subcontractors, but watershaping is generally a group effort involving combinations of in-house salespeople, office managers and field workers as well as designers, engineers, project managers and all sorts of
