The web site for all professionals and consumers who've made or want to make water a part of their lives

Blog art croppedBy Jim McCloskey

I’ve never had much luck when it comes to using this time of year, as so many do, to take stock, review the year just ending or think in any significant way about what’s to come with a fresh page on a newly printed calendar.  

The reasons for this are simple:  WaterShapes exists in service to professionals who return the favor by

Blog art croppedBy Jim McCloskey

Back in 2008 and 2009, lots of folks weren’t too shy about letting me know I was nuts not to pursue the opportunities embodied in digital media and the Internet.  

The most persistent voice among those who doubted my sanity was that of Lenny Giteck.  I had nominally been his boss at

Blog art croppedBy Jim McCloskey

WaterShapes has been privileged to publish countless beautiful photographs through the years, and many of the best of them ended up on the printed magazine’s cover.

On a few occasions, however, great images weren’t available for cover appearances.  There were several possible reasons for this, but most often it had something to do with

Blog art croppedBy Jim McCloskey

Let’s stroll back to February 2010:  It was about the time we at WaterShapes started getting serious about establishing an Internet presence – and more than a year before we stopped publishing printed editions of the magazine and went all-digital.

Back then, we saw the web site as more of a

Blog art croppedBy Jim McCloskey

This edition of my blog is a bit of an out-of-body experience. 

I usually write these essays no more than a few hours before each WaterShapes newsletter is released –  probably a vestige of my time at Pool & Spa News, where I put off writing my every-issue column until the very last minute so it would

Blog art croppedBy Jim McCloskey

It’s that time of year again:  I’ve started organizing the things I’ll be bringing to Orlando for the 2014 International Pool|Spa|Patio Expo, and I’m getting close to hopping on the plane and fly to what I’ve long seen as an odd sort of family reunion.

I haven’t been to Orlando in quite a while, so I’m taking an extra day while I’m there to get out and about.  As I mentioned in a recent Travelogue, I plan on a return visit to

Blog art croppedBy Jim McCloskey

When I come across headlines about technological breakthroughs, I generally decide about reading further based upon the subject’s relevance to what I do either as a private person or as a professional – and I have to say that, most times, I never get past the bold print.

A couple weeks back, however, I was intrigued enough by

Blog art croppedBy Jim McCloskey

I hadn’t thought about LandShapes in years – and my suspicion is that most readers of this newsletter aren’t even aware that it existed for a glorious five-issue run between May 2006 and February 2007, by which time it was clear to me that the magazine wasn’t going to thrive.

It’s departure from the scene was a

Blog art croppedBy Jim McCloskey

Back in 2007, I helped a friend through part of the process of updating the exterior of his five-unit horseshoe of courtyard apartments.  I was mostly there for moral support as he reviewed drawings and sought feedback on features for the common space.

He had a vision – a small bowl fountain toward the back, a large

Blog art croppedBy Jim McCloskey

Up until recently, I’d watched in frustration as watershaping failed to gain any significant traction on television.  Sure, pools and hot tubs and fountains and ponds have been featured components in more broadcast series than I can count, but what I’ve really wanted is a good show about watershapes, how they’re

Blog art croppedBy Jim McCloskey

I have the great pleasure of announcing that another major service for users of the WaterShapes.com web site is now fully up and running in streamlined digital form:  The WaterShapes Resource Directory, which we last published as a printed document in December 2010 and have been updating

Blog art croppedBy Jim McCloskey

As I announced in the last WaterShapes World blog, this edition of the newsletter carries a new/old name:  WaterShapes.  It’s a proud title, and I’m happy to bring it back knowing we have so much more to accomplish.

***

Our mission isn’t much changed since we started out in

Blog art croppedBy Jim McCloskey

I was juggling the content of the newsletter you have before you the other day when something hit me:  When it first appeared in May 2010, it made perfect sense to call this digital entity “WaterShapes EXTRA” because that was what it was – a bonus package of information designed to

CRYSTAL FOUNTAINS VIDEO SHOWCASE


Click 'play' to watch the current showcase video

watershapes-extra

resource-directory